Product offer and local handicrafts

Baseline strategy · No score

It incorporates product and crafts of the area in the offer and memory, with identifiable origin, instead of imported generic gender.

Subject: Welfare, society and cultureContext: Trades · Hotels · CommunitiesCost: lowEffort: mediumLevel: recommendedStage: purchase or operationMaturity: established
Principle of Oferta de producto y artesanía local
Operating principle

How it works

It incorporates product and crafts of the area in the offer and memory, with identifiable origin, instead of imported generic gender.

It places people, communities and other living beings in the center, caring for health, safety, dignity, culture, accessibility and quality of experience.

When does it make sense?

  • Since the definition of objectives and with participation of those who will be affected
  • Where benefits, burdens and possible exclusions can be identified
  • With qualitative and quantitative indicators provided and respectful of privacy

How to apply it

  1. 1

    Defining what needs resolves "local product and craft supply" and establishing a starting situation.

  2. 2

    Compare alternatives and adapt design to climate, use, regulation, affected people and available resources.

  3. 3

    Apply with clear responsibilities, check the actual result and correct unwanted effects.

Potential benefits

More health and welfare

Increased inclusion and membership

Lasting social and economic value

Limitations and precautions

  • Without verifying the origin, the local label becomes a claim; it is important to be able to prove who produces it and where.
  • Well-being cannot be reduced to a single metric or imposed without listening to people.
  • Partnerships with productivity or economic value should be measured without promising automatic causality.

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